If your email inbox looks like mine, you’re bombarded with generic email after generic email every day. I get it — it’s hard to make emails sent by the hundreds or thousands feel personalized. Nonetheless, nobody wants to feel like a number.
Strangers to online focus groups sometimes assume they’re inferior to their in-person counterparts. The very nature of business today debunks this myth. Most interactions already happen through email or other text-based media, which convey ideas and emotions just as well as in-person conversations.
Here are some ways feedback can be shared to bring about this sales and marketing (read: Smarketing) transformation that is so badly needed in today’s ever-changing marketplace.
Whether this is your first Small Business Saturday or you’ve been participating for years, review these steps for success. The big day will be here before you know it!
As a successful local business owner, your bread and butter is your ability to get found and get chosen in your local community.